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 Special webinar series
Dominate Your Online Competition, with guest host Michael Russer
We're bringing Mr. Internet back for an entire six-webinar series of
targeted sessions, to show you how to dominate your online competition
and become more efficient and profitable. The exclusive tips and
strategies he'll share will be priceless.
- How to use target marketing to eliminate your online competition
- How to turn online leads into closed transactions
- How to engage & capture your website visitors
- How to drive traffic to your website — the easy way!
- BONUS live “Hot Seat” session!
- Getting things done using virtual assistants
The first session creates the foundation, but it's not too late to jump
in the series. You can watch recorded replays of any sessions you
missed, for free and register for the rest of the series free, below.
 We have several training options for appraisers at all levels, including everyone from office assistants and beginners to WinTOTAL veterans looking for a refresher course. Choose from over 30 targeted, online webinars that you can watch from the comfort of your own home or office. If you can’t make it to a live session, you can watch a recorded version of any webinar, any time, for free.
We’re always updating our course content to keep it fresh, and we add new topics to the schedule based on your feedback. All of our training courses are designed to help you use our products more efficiently, cut overhead costs and help you get more business in any market. It’s time well spent and it’s also a great opportunity to network with other appraisers, and get new, shared ideas. If you have any questions or course suggestions, please e-mail
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Click the 
Register link to see when each class is offered and sign up
for a live session.
Click 
View to watch a previously recorded session.
| Course | Register | Video | Manual |
Advanced XSites Techniques
The XSites Wizard lays out a simple, step-by-step process for launching your XSite. But what then? There are tons of tools and features in your XSite designed to improve its effectiveness. This course teaches you how to build better web pages using images and tables, create links to other sites, build custom intros and much more. Note: If you're new to XSites, we strongly recommend that you take the XSites Basics webinar before taking this course. | -- | | |
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Appraiser Town Hall Meeting
Because of the overwhelming response we’ve gotten from appraisers about the eBook, we’ve decided to hold a town hall meeting online to discuss questions we’re hearing from appraisers around the country. An open panel featuring Chris Low (author of the eBook: “How to get more jobs in any market”) and other industry experts will field questions from the audience. Join us and other appraisers as we get together and talk in more detail about marketing tips and strategies found in the eBook to meet this market head-on. | -- | | |
Automated Marketing with XSellerate
Are you keeping in touch with your customers on a regular basis? A newsletter is a great tool to help you stay in the forefront of their minds and build your reputation as a real estate subject matter expert. This course will show you how you can streamline the creation and distribution of regular e-mail newsletters using XSellerate. | -- | | |
Billing and Accounting
Creating the greatest appraisal report in the world may be satisfying, but it won't do you much good if you don't get paid for it. This course teaches you how to use WinTOTAL or you XSite to ensure proper billing, manage your receivables and improve your bottom line. Plus, learn how to ensure prompt payment through the use of integrated credit card processing. | -- | | -- |
Building Your Blog
Blogs, or Web Logs, have taken the real estate industry by storm. This class outlines the advantages to blogging, from building customer relations to increasing your search engine ranking. You’ll see how this new XSite feature can have you blogging in no time. | -- | | -- |
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Comps Management
The basis behind the sales approach to property valuation is the comparable property. Often the most time-consuming portion of the appraisal process, it is also critical to accuracy. This course teaches you how to retrieve comparable data, manage that data and then use the best comparables in your reports. You’ll also learn how to make automatic adjustments based on numerous criteria, such as square footage or room counts. | -- | | -- |
Converting Internet Leads to Business w/ Amy Chorew
The Internet has created an amazing resource for leads. But what are your strategies for building relationships? As we experience a proliferation of Internet leads, we need simple solutions for lead response, incubation, management and conversion. Using tools already on your computer, you’ll learn how to set up a simple way to keep track of leads; set up simple response systems to communicate with consumers; evaluate different response models and let the consumer choose. Also covered - compliance with the Federal CAN-SPAM Act. | -- | | -- |
DaVinci Revealed
This class will introduce you to the new prototype software from a la mode labs. You'll learn how to streamline your field data collection and shave valuable time off of every report. | -- | | -- |
Desktop Sketching with DaVinci
Did you ever wonder why your sketch couldn’t be as easy to do as the rest of your appraisal report? At a la mode we wondered the same thing and our solution was DaVinci Desktop, our new free sketcher that’s built right into WinTOTAL. If you’re tired of wasting time redrawing your entire sketch because of one line you had to change, retracing walls you’ve already drawn to build your second floor, or trying to figure out the exact order your sketcher wants you to draw the first floor, garage, and patio then this is the class for you. In this webinar we show you how to draw and modify sketches in WinTOTAL's packaged DaVinci sketcher. | -- | | -- |
Driving Traffic to your XSite
The best web site design in the world is wasted if customers aren't using it. Fortunately, there are numerous ways to drive customer traffic to your XSite. This course outlines strategies to improve your search engine rankings, and dispels several myths along the way. Plus, we'll explore other effective ways of getting potential clients to click through to your site and look into traditional marketing efforts as well. | -- | | -- |
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Elite Productivity Tools
The Elite bundle includes a group of applications designed to help you provide better products, improve customer service and solidify your business through the regular fluctuations in the real estate cycle. This webinar teaches you how to integrate the various pieces of the Elite package, including integrating WinTOTAL with your Appraiser XSite, InterFlood and the Vault. Plus, you'll learn how to put your client database to work with XSellerate to drive new business. | -- | | -- |
Feature Preview: WinTOTAL Desktop Billing
Earlier this year, we released a beta version of our WinTOTAL Desktop Billing tools. As we near the release date for this integrated tool, this session gives you the chance to catch a preview of how it works. We’ll step you through the necessary setup, then show you how to create invoices, mark payments and run business reports. | -- | | -- |
Field Data Collection Techniques (w/ Leland Hill)
Presented by: Leland Hill
Often one of the most time-consuming parts of the appraisal process, it’s also one that changes the most from appraiser to appraiser. This course shows you how your fellow appraisers are using technology to work faster and smarter. Originally presented at our Annual Convention, June 2007. | -- | | |
Field Data Collection with DaVinci
Whether you just received a new Tablet PC over the holidays or you’ve committed yourself to streamlining your business this year, this class is the one for you. DaVinci Mobile Pro completely revolutionizes the way you do your field inspections. Imagine if you could eliminate the time it takes to rekey your field notes without sacrificing the ease-of-use of your trusty pen and clipboard. That’s exactly what DaVinci Mobile Pro is designed to do. Come see how appraisers are saving up to 20 minutes per report using a la mode’s up-and-coming DaVinci Mobile Pro. | -- | | -- |
Formfilling Shortcuts
Creating the actual report can often consume as much - or more - time as arriving at the value. WinTOTAL Aurora contains dozens of tools to help you reduce the amount of time spent filling out the appraisal forms. This course shows you how to trim valuable minutes from every report you create using QuickLists, SmartMerge, and a host of other formfilling shortcuts. | -- | | -- |
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Going Paperless (w/ Brian Davis)
Presented by: Brian Davis
Science fiction or reality? This course shows how a fellow appraiser has embraced the paperless concept and put it to work in his business. Originally presented at our Annual Convention, June 2007. | -- | | |
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Jumpstart your Appraiser XSite — Standard Level
If you own an Standard Level XSite, and have not taken the time to get it set-up or see what it’s capable of, join us for easy tips and tricks on how to maximize the potential of your XSite investment. We’ll show you how to set-up your XSite from scratch, share key tips for Search Engine Optimization, we’ll touch on the marketing aspect, and much more. | Register | -- | -- |
Jumpstart your Enterprise Level XSite
If you own an Enterprise Level XSite, and have not taken the time to get it set-up or see what it’s capable of, join us for easy tips and tricks on how to maximize the potential of your XSite investment. We’ll show you how to set-up your XSite from scratch, share 7 key tips for Search Engine Optimization, we’ll touch on the marketing aspect, and also tell you about the billing tools that guarantee that you’ll get paid on time, every time. | -- | | -- |
Network and Computer Security (w/ Jeff Jones)
This course teaches safe practices as it relates to computer, network and wireless security. Topics discussed include secure Internet access, spy/ad ware and virus protection as well as data backup solutions. And it’s all presented in laymen’s terms, instead of the usual techno-speak. | -- | | -- |
Online Ordering
The days of receiving appraisal orders via fax are fading faster than an old toner cartridge. Instead, appraisers are realizing the value of accepting orders, updating status and delivering reports online. This course teaches you how to build and manage your own online ordering system to improve your efficiency and increase customer satisfaction. | -- | | |
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Walkthrough: Appraiser XSites
Appraiser XSites are so much more than just a web site. They include a robust set of tools to help you manage your appraisal business, provide better customer support and improve your bottom line. This webinar is designed to give you an overview of Appraiser XSites and how they work. Whether you're new to XSites, or are evaluating the product, this course gives you an idea of how things work and can be put to use in your business. | -- | | -- |
Walkthrough: WinTOTAL
WinTOTAL represents that latest in appraisal formfilling technology. As such, it is full of features designed to save you time in preparing reports and improve the way you do business. This webinar is designed to give you an overview of these tools and how they work. Whether you're new to WinTOTAL, or just evaluating the product, this course gives you an idea of how things work and can be put to use in your business. | -- | | -- |
WinTOTAL Basics: Formfilling
Creating the actual report can often consume as much - or more - time as arriving at the value. WinTOTAL Aurora contains dozens of tools to help you reduce the amount of time spent filling out the appraisal forms. This course shows you how to trim valuable minutes from every report you create using QuickLists, SmartMerge, and a host of other formfilling shortcuts. | -- | | -- |
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XSites - Generating Leads with Custom Forms
Any website can act as a billboard. But XSites include a powerful set of tools that can turn your site into an interactive business tool. This course teaches you how to create a complete library of lead capture forms and apply them to content pages or as doorway forms. Plus, you'll learn how to integrate your leads with your online Contact manager to drive your marketing efforts. | -- | | |
XSites Basics: Stepping through the Wizard
In today's business climate, more customers will visit your web site than will ever see your desk. This course teaches you how to use the XSites Wizard to design your web site, add elements like your photo and company logo, edit your home page, add additional custom pages and organize your menus. | -- | | |
XSites: Driving Traffic with Your XSite
The best web site design in the world is wasted if customers aren't using it. Fortunately, there are numerous ways to drive customer traffic to your XSite. This course outlines strategies to improve your search engine rankings, and dispels several myths along the way. Plus, we'll explore other effective ways of getting potential clients to click through to your site and look into traditional marketing efforts as well. | -- | | -- |
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We've been hosting these seminars since 1997,
and they've always been our most popular training method! Be sure to
reserve your seat now as they always sell out fast. We'll show you how
to get the most out of WinTOTAL. We'll walk you through the program from
beginning a report, to final delivery through your Appraiser XSite or as a PDF
file.
The seminars consist of a few hundred appraisers from
around the country, so the networking opportunities are excellent, and you’ll
learn a lot of creative marketing ideas from the others attending. As
always, Platinum Partners can attend for free. All other members are only $199.
Seating is limited, so
today.
NEW TOPICS:
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NEW!
Effectively market your business under any market conditions with XSellerate
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NEW!
Reduce accounts receivable, and get paid up front and in full with Appraiser
XSites
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NEW!
Improve customer service, and boost repeat and referral business with WinTOTAL
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NEW!
Reduce time in the field and eliminate duplicate data entry with Pocket TOTAL
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NEW!
Streamline your entire business with Appraiser XSites
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NEW! Insert maps, enhance photos, import
comps from your MLS, and make
automatic adjustments with blazing speed
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And much more!
SEMINAR ITINERARY
SATURDAY
WinTOTAL Fundamentals: We'll discuss core report
processes and business management solutions. This is a quick refresher
before we get into the details.
Break for lunch
Comps, Photos, Maps: Shave time off the comps process,
and add visual impact with photos and maps
Pocket TOTAL: How to reduce time in the field and
eliminate duplicate data entry with mobile products
Report Management and USPAP: Create a USPAP-compliant
electronic storage file, backing files up to ensure business continuity in case
of disaster
Just added: 5:00-6:30 PM BONUS session!
DaVinci Revealed : We'll cover the new prototype software,
developed by the appraisers in the labs. You'll learn how to streamline your
field data collection and shave valuable time off of every report
SUNDAY
Business Development Techniques
How to Build an Effective XSite: Manage your entire
business, provide better service and improve your bottom line
XSites, Beyond Basics: Dive into XSites' robust set of
tools to boost your business
Break for lunch
XSellerate: Effective, automatic marketing for your
business
Order Management and Delivery: Build and manage your own
online ordering system to improve efficiency and increase customer satisfaction
Billing and Accounting: Get paid in full and up front
for your work, manage receivables and improve your bottom line
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Meet your instructors
Adam Calvery
VP, Appraisal Products
Paul Stansberry
WinTOTAL Product Manager |
FAQ
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What
topics will be covered? |
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We'll walk you
through the entire form filling process, from creating a new report to final
delivery and beyond. Here's a sample of the topics:
. WinTOTAL Basics
. Comps, Photos and Maps
. Pocket TOTAL
. Report Management and Archiving
. Business Development
. Appraiser XSites
. XSellerate
. Order Management and Delivery
. Billing and Accounting
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Will
there be CE credit? |
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No. Our training
courses are constantly evolving. As we add new features and change existing
ones, we have to change our seminars as well. Unfortunately, changing courses
constantly doesn't go over well with the state appraiser boards. You demand
that we offer training that helps you save time and maximize your proficiency.
That's what we're offering. Besides, wouldn't you rather have current training
over current products rather than a course written 8 years ago covering the
same stuff year after year? |
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Can I
bring my laptop? |
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Absolutely. Note,
however that access to power outlets is limited, so make sure that your
laptop's battery is fully charged each day. And, with 200 attendees expected at
each seminar, we may not be able to troubleshoot technical problems during the
session. If you're having a problems, please contact our technical support
department for assistance before you arrive. |
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I'm
Platinum and I attend for free. Can I bring an associate? |
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Absolutely. You
can bring an unlimited number of associates for $199 each. |
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Why
aren't you coming to my city? |
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We make every
effort to select cities around the country that are easily accessible to a
large majority of our customers. While we'd love to be able to hold seminars in
every major city across the U.S., it's simply not practical or cost effective.
If we're not in your city this year, then look for us next year. We try to mix
it up a little every year. |
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Why is
there a materials fee? I'm Platinum and I attend for free. |
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Yes, Platinum
Partners can attend for no charge. However, we purchase materials based on the
number of reserved seats. If you register for the seminar, but fail to attend,
we have to recover our costs for materials and catering. You must cancel at
least 14 days prior to the events to avoid the materials fee. |
The "HOT" is a two-day WinTOTAL course, offered at our
training facility in Orlando. We move at a slower pace while you follow
along on a Windows XP computer. We teach with live software — the same
application you use every day, and your book contains each step of every
lesson.
Whether your business is slammed or slowing down, you can't miss this training
We’ll show you tons of tips and tricks to
streamline your business and shave minutes off of each report using
WinTOTAL. Plus, we'll cover marketing techniques to boost your business no
matter what your local market is doing, and much more. Past attendees
report that they started saving about 30 minutes off each report, freeing up
valuable time to get new clients or crank out more finished reports.
HOTs are great for newer users, and ideal for seasoned vets who'd like a
refresher course on how to save time and be more profitable.
NEW BONUS SESSION:
There are huge opportunities right now for
appraisers in your area. We'll cover how you can capitalize on
non-traditional lender business, make money with foreclosures, attorneys,
financial counselors, homeowners and more. You’ll also hear ideas from
peers to generate more business. This session will be priceless!
Win a FREE Elite upgrade
Each HOT registrant will be entered to win a
free upgrade to the Elite System. If you're already an Elite member, your next
renewal will be free. All the ultimate tools you need to conquer any market
condition — a $1,499 value, FREE!
What will the Hands On Training cover?
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Report building basics |
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Online ordering |
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Location mapping |
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Billing and accounting |
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Formfilling and data entry shortcuts |
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Streamline your workflow |
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Comps management |
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Report delivery |
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Digital photos and scanning |
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And much more... |
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Effective marketing to generate more business |
Just a few minutes away from the Orlando International Airport
The HOTs are held at our
Orlando training facility. Click here for directions, nearby hotels and
attractions. Click here to learn more about our HOTs and reserve your
spot at any one of the three dates available. If you have any questions,
e-mail training@alamode.com.
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